There are many different ways to generate money with your website online. Unfortunately, too many people often give up because at that present time they aren’t making any money at all. My advice is not to give up! It takes time to build a site that will make you money, though with the right direction, planning and hard work this can be achieved quicker. It all depends on how you monetize your blog!
The following list is a collection of many of the different ways of making money with your website. Depending on what your website is about, a large number of these techniques can be implemented to earn you cash. But don’t get disheartened if one method doesn’t work for you just try a different one and build upon that!
I hope this list helps you to see the variety of ways that you can begin to earn money online.
1. Pay Per Click Advertising
You can probably guess from the name how you monetize your blog from this method. You get paid for every click a visitor makes on these ads. You sign up to a provider and they give you a code for you to place on your site. The provider will then send contextual ads to your site (either image or text based) that are relevant to the content of your website. Google AdSense is the most widely used provider of this service, but there are many others out there.
Pay Per Click (PPC) ads vary in profitability depending on the amount of traffic your website gets. Only a small percentage of people will click on these ads, so to earn a lot of money from them you will need a lot of traffic.
The click-through rate (CTR) of your visitors depends on the design of your website. Certain parts of your website pages are more valuable than others, so to increase your CTR these PPC ads can be placed there. For example, space at the beginning and end of articles/blog posts are highly visible, so by putting a PPC in these positions may increase the chances of someone clicking on one. If on the other hand you place these ads at the bottom of the page where nobody can see them, then nobody will click on them.
The cost per click (CPC) can also determine how much you are likely to earn from this type of ad. Adverts that display financial products or mortgages will generate you more income due to the higher price of the actual product, compared with perhaps children’s toys. The former may pay you as much as $1+ for every click through by one of your visitors, whereas a click on toys may pay you only a few cents.
Which ads shows up on your site is dependant on the content of your website. After all, it would be daft showing financial products on a website that talks about children’s toys and vice versa.
PPC ads are a good way to easily monetize your blog. However, to make serious money from them you will need lots of traffic.
You can find PPC adverts for your website at these popular sites:
2. Cost Per Mile Advertising
Cost per Mile advertising (CPM) is similar to PPC advertising, however instead of getting paid on a per-click basis, you get paid according to the number of impressions (page views) you get. This is worked out for every 1000 impressions that it has. For example, a website that gets 200,000 page views per month that displays a $1 CPM ad will generate you $200 a month!
There are a number of different CPM providers out there that you can get ads from. Each varies on how much they will pay you, generally the better the provider the higher rate you will be paid. This is because the best providers have access to more and better quality advertisers that are willing to pay you more.
Just like PPC, CPM adverts can pay you more depending on where the advert is placed on your website. The higher the ad is placed and the bigger the ad is, will generally make you more money.
CPM adverts are beneficial for websites that have lots of traffic and a high page view per visitor ratio, but it is still a goo
3. Text Link Ads
This type of advertising allows you to place text based ads within the text of your articles. For example, if you are writing an article about a certain software, you can place text-link ads within your posts that would refer your viewers to that particular product.
You can’t just link to anything though, you need to sign up to that specific product affiliate advertising scheme (see ‘10. Affiliate Marketing‘ below) or you can sign up to a specialised provider who will automate the service.
Text-Link-Ads are quite good as it offers a non-intrusive way to monetize your blog that won’t put off your readers.
4. In-text Ads
Very similar to the above text link ads, ‘In-text ads’ are adverts that are placed inside your text content such as articles or blog posts. You can sign up to an In-text advertising provider that will place sponsored links within your text. These are double underlined to make them stand out from other links, so that when a user moves the mouse over one of them a small advertising pop-up will appear. The user can then decide if they want to click on it, which will make you a small amount of money.
These types of ads are a bit more obvious than the previous type, which can put some people off. If used properly, they can be a good way to monetize your blog.
5. Advertising Widgets
This method is relatively new on the scene. An increasing amount of people are using widgets on their websites to generate some money. These widgets are designed so that they can be easily placed onto a website without any hassle, which display a mixture of PPC, text link ads and affiliate programs.
6. Advertising Space
You can monetize your blog by selling space on your website for advertisers to display a banner. This can be a very lucrative method as it allows you to cut out the middleman and charge what you want for other people to advertise on your site.
Generally these deals are worked out so that you display an ad for a fixed amount of time for an agreed fee with the advertiser. The downside of this method is that you need to commit time to manage the whole process with the advertiser and that your site needs to have a lot of traffic to be considered by advertisers.
As you can see, I offer advertising space on my website in numerous different forms of banner ads that appear on all of my pages.
7. RSS Adverts
If you have an RSS feed (which you should!) then you can follow in the footsteps of millions of other website owners and start placing ads on it.
Many RSS feed generators now offer this service, so that it is even easier to implement them. Some offer CPM or PPC advertising, however you could opt to do it yourself and offer to sell sponsored messages or banners directly on your feed.
You can find adverts for your RSS feed on BidVertiser that you can implement to monetize your feed, though Google FeedBurner lets you do this as well.
8. Audio Advertising
Something that you may not have even considered, Pay per Play (PPP) are audio adverts that are played every time someone visits your website. The ads usually only last a few seconds, with the viewer unable to stop it. This creates a 100% conversion rate with unique visitors, so you get paid about $5 per visit, however this method is very intrusive and may turn off your visitors, making them less likely to make a return visit.
Another form of audio advertising that you could use is ‘Podcast ads’. If you run a podcast on your website, perhaps a weekly update letting your listeners know everything that is new on your website, then you could choose to include advertising. I believe that this type is less intrusive than the former because your podcast would just seem like a short radio show with commercial breaks. As long as you don’t go overboard with the amount of adverts, then this may be a method that could use to monetize your blog.
9. Pop-ups/Lightboxes
No doubt that you have heard of these! Pop-ups are very common online, but they are also very annoying. Many people hate pop-ups and have pop-up blockers installed to stop them. However, if executed in the right way, they can work. Having a single pop-up on your website that only appears to new visitors may work. They grab the attention of the visitor on their first visit and after that they won’t be bothered again by them.
Pop-ups don’t necessarily need to sell products directly. You can use them indirectly to promote aspects of your website, for example PopUp Domination can be used to encourage people to sign up to your email list of tutorial course, or alternatively you can create a lightbox with AWeber.
Pop-ups can work if you make them less annoying to people. The more frequently they appear, the less traffic you will get coming back!
10. Affiliate Marketing
If done right this, method is a great way to monetize your blog. Many of the previous methods can be used as affiliate marketing methods, but often a review of a product can work just as well.
For example, if you have a gardening website you could research affiliate programs that contain products related to gardening. Perhaps someone wants people to advertise their new lawnmower product, you could write a blog entry ‘What’s the best lawnmower for my garden?’ and at the end you could promote the affiliate product.d option to consider when looking to monetize your blog.
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